AdSync+ offers multi-screen advertising communication opportunities, to create a seamless brand experience across TV and digital media. AdSync+ enables brands and agencies to amplify reach and engagement by serving digital ads in synergy with live TV events.
Our proprietary technology integrates industry-leading capabilities on video, image, audio and metadata recognition, in real-time, with prominent Demand Side Platforms (DSPs). This allows brands and agencies to buy TV synced ads across display, video, social and mobile; thereby, increasing campaign effectiveness via multi-screen synergies.Activate campaigns based on real-time TV events, keywords, TV Programs and series, competitor TVCs, weather and much more.
AdSync+ allows brands to integrate campaign engagement across media; TV ad triggers are used to invite response/ action on the digital medium. Even after the completion of the TV event or TVC, customers continue to interact with the brand via digital ads – AdSync+ creates this interaction in real-time, while customer recall and intent to engage is highest.